QuickClick…From the William Davidson Digital Archive of Jewish Detroit History

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The long-awaited new Star Wars movie — The Force Awakens — debuts in theaters everywhere this week.
During the hype for the new movie, we thought we ought to look back a long time ago, in a galaxy far, far away, when the first Star Wars film was released in 1977.
Star Wars quickly rose to the ranks of pop culture phenomenon, beloved by generations of moviegoers. The Empire Strikes Back and Return of the Jedi followed the first Star Wars in three-year intervals.
djn-1979-02-02-0-021By the way, Lawrence Kasdan, who graduated from the University of Michigan, wrote the script for The Empire Strikes Back.
Today, the Star Wars trilogy holds the title of the fifth-highest grossing movie series of all time. While the debate about the best films within the series continues, for proof of the popularity of the original Star Wars, we offer the following advertisement from the Feb. 2, 1979, issue of the JN.

Less than two years after the movie’s debut, an image of Darth Vader is hawking light sabers, action figures, space ships and special Star Wars Playdoh. *

Want to learn more? Go to the DJN Foundation archives, available for free at www.djnfoundation.org.

By Meghan McGowan | Techner Family Fellow

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