Detroit, Feb. 28, 2017 — Spring is in the air and “Whango” mango wheat fruit ale from Atwater Brewery is in the bottles.
Whango is Atwater’s popular seasonal beer and one of its fruitiest, most flavorful brews. Softly sweet and tropically aromatic, Whango is an American-style wheat beer similar but less yeasty than its German Weizen (or wheat ) cousins.
In 2016, the Whango product had completely sold out just a couple of months into its run. For 2017, Atwater owner Mark Rieth has committed to increasing production five-fold, although he said even much of this run is already committed via retail purchase orders.
Recognizable to taste buds through its unique mango flavor, Whango is recognizable to the eye through its unique packaging – a shaggy-haired surfer dude with only his paddleboard standing between him and the salmony/pinky/orangey/yellow Detroit skyline. (The paddleboard pays homage to their growing presence on the Belle Isle shoreline in Detroit; the colors pay homage to spring and summer.)
“Spring’s coming and we think Whango is a great reflection of the fun and freshness of spring and summer days,” says Rieth. “Whango is one of our eight special seasonal brews that are now available in 24 states, ready for people everywhere who are ready to get outside and enjoy the weather. Whango is the beer to pack for whatever they want to do.”
ABV 4.90% IBU:14
Style: Fruit Beer Color: Straw
German Pale Wheat malt lends this clean offering a lightly citric crispness at the back of the palate. The addition of real mango adds a soft, sweet roundness to the body and natural mango flavoring lifts the aroma to match.
Whango and Atwater’s other beers and ales are available throughout Michigan and in 24 other states with new distribution being added on a regular basis. Whango is already joining Atwater’s Vanilla Java Porter and Dirty Blond among the Atwater’s most popular flavors.
Contact: Patrick Liebler – Liebler Group, 248.229.4418