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a bottle of First Brown from Atwater Brewery

Atwater Debuts ‘First Brown’

What could be better for a fisherman than an afternoon of brown trout fishing in one of Michigan’s freshwater rivers, lakes or streams surrounded by a fall palette of colors and an icy cold six-pack of beer? Cue “First Brown,” the latest brew created by Detroit’s Atwater Brewery, just in time for the fall fishing season.

“Going fishing with a cold beer is a time-honored tradition,” said Mark Rieth, Atwater owner. “Atwater is all about continuing Detroit’s brewing tradition with great German-style beers and sharing them with beer lovers from around the country. The brown trout shares a common history as it was first imported from Germany, gained popularity in Michigan and has now traveled the country to great acclaim.”

Although First Brown has a “fishy” theme, it carries a smooth taste and color of fall. First Brown is a classically-inspired brown ale. It’s garnet-brown, akin to nut brown ales and is brewed with traditional English hops and malts. It’s an easy-drinking malt-forward ale that finishes more dry than sweet.

Atwater commissioned Derek DeYoung, a nationally known artist and avid fly fisherman, to create a richly textured and vibrantly colorful label that captures the majesty of the brown trout it depicts.

A portion of all First Brown sales will be returned to Trout Unlimited, an organization dedicated to preserving and protecting cold water waterways and fisheries.

Newsroom

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